Whole Store Management
If you choose this option, you will be located in a Shopping Mall of your Choice and only your brand and products will be featured in this location. While more costly, customers might test the waters with Whole Store Management after they have seen
Our MissionFoundersPop is a Retail Operations Management Company. Our Mission is to provide entrepreneurs with the resources necessary to grow their business into one or multiple Bricks and Mortar Retail Storefronts. For some clients, this might be a great solution to take an Online Retail Store and test it in a Physical Store Location at a highly reduced cost and without all the headaches associated with Physical Stores. For others, it might be an option to try out a storefront in a location across town, across the state or across the country. Having the ability to test out physical locations at a highly reduced cost is exactly what smart, lean-driven entrepreneurs need in order to understand how their products will do in a Shopping Mall environment.
By choosing to work with FoundersPop, entrepreneurs are able to test the Bricks & Mortar landscape to identify whether their brand or company will do well in a Shopping Mall space without dealing with the entire cost and stress associated with renting a physical location.
We make it easy for companies to test the Brick and Mortar waters by managing the entire storefront, from beginning to end, and matching clients with other brands so that the overall cost and expense of the Retail Space is split 6 ways. This allows an Online Retailer to focus on their core competencies (online retail) and FoundersPop to focus on physical stores.
We handle the entire Bricks & Mortar service management process from beginning to end. The only thing you have to do is send us inventory, and enjoy the sales. Some of the things we do so that you don’t have to are as follows:
Lease Negotiation and Management
In Store Product Promotion
Retail Store Employee Hiring and Management
POS Hardware and Software
Labor and Local Law Compliance
Storefront Furniture, Fixtures and Equipment
Setup of Utilities, Phone, IT and Everything else necessary to manage a store
Local Brand Marketing
Test the WatersNot every small business, especially online retailers, has the resources necessary to test out retail space in a high end Shopping Mall. By using FoundersPop, you can answer the question that has been irking you for quite some time now: how would my brand perform in a Shopping Mall where customers can touch and feel my product and get to know my brand?
MarketingIn our opinion, the biggest benefit to using FoundersPop is the added exposure your brand will receive by being located in a High Foot Traffic Shopping Mall. Not only will your products have the opportunity to be seen by consumers that might never have known about your products or company, but the other brands you share your space with might also bring consumers into the store that were otherwise never interested in your products – but after having seen them in the store, now have the opportunity to touch, feel and learn more about your company. We also market your and your co-tenants’ businesses locally, using traditional and digital marketing techniques – now that your advertising dollars can go 6 times farther than they otherwise would if you were going it alone – just look at how many more consumers will hear and see information about your products!
Low Cost, Low StressLet’s face it; opening up your own Retail Storefront is highly risky and exorbitantly expensive. According to Forbes, the average cost of opening up a Bricks & Mortar store in a Class A Shopping Mall is over $100,000. And much of that cost is borne right up front, before you ever make a dime. This means that many entrepreneurs have to take out loans or use large amounts of reserve cash to test the Bricks and Mortar space. That stress and cost are reduced a great deal when you use FoundersPop. We take the ball and run the entire operation, only needing your inventory and initial month’s fee, which of course is divided by 6. We are able to limit your overall exposure to 1 year, whereas many Shopping Malls require 5 to 10 year lease terms when you’re just starting out. No need to use large cash reserves, or to take out a loan. Just think of the monthly fees as advertising spend because that’s exactly what it is. We also manage the Landlord, Employees and Customers, something you undoubtedly do not have time to deal with given that you’re an Online Retailer, not a Bricks & Mortar Retailer – at least not yet. And as you find success in Physical Stores, you can scale the operation at your own pace; again, something that is highly stressful and expensive – unless you use the experts at FoundersPop to help you with that Scale!
Fast Scale into Other LocationsOnce you find success in having a Physical Storefront, you’ll want to try out more – trust us, it’s addictive! And you can scale at your own pace. Maybe you’d like to try another location in a Shopping Mall across town – or perhaps in another state. Or maybe you’d like to be in 20 locations. No matter how big you want to get, we can manage the entire scale process for you. Trust us – we want you to succeed – we’re a success-based company, so with your success, comes our success.
If you are interested in learning more about the FoundersPop opportunity and the Services we provide, please send us a message. Feel free to tell us as much as possible about your needs in the message box below. We look forward to supporting your Bricks and Mortar experience.